Get set up

Five stages, in order. Each one unlocks the next. Home shows where you are and what to do next.

First, your brand

Everything in YouGrow belongs to a brand. Make one from the brand switcher at the top of the sidebar with Add Brand, or here. You need its name, your website (such as yourbrand.com) and a Data region. The region is where its data lives, and it can't be changed later.

1. Get ready

About 30 minutes plus DNS time, once per brand. Do this before anything goes out.

Verify your sending domain
Add your sender details: From address, privacy policy link and postal address
Add your logo and set your brand voice
Style your emails

2. Launch

Start a waitlist for what you're building.

3. Grow audience

Write content that brings people to your waitlist.

Start a content programme and add your website to its knowledge
Save your brand map, if you'll write blog articles
Connect LinkedIn or X, then schedule your first post
Send a newsletter to your waitlist

4. Launch product

Connect your app so YouGrow knows what each person does in it. Part of this is for your developer.

Try a sandbox to see the whole flow first (optional)
Connect your product and learn it from your repo
Hand the rest to your developer, and wait for your first sign-up
Invite your waitlist

5. Onboard & retain

Email each person about what they have and haven't done yet.

Where the order matters

Domain first. Until it's verified, your emails come from a shared default address and no journey can go live.

Welcome email before you share your page. Then everyone gets it from the start. Publish it later and YouGrow asks whether the people already on the list should get it too.

Journey before sign-ups flow. A journey only takes people who signed up in the last 3 days, unless you widen that in its Settings.

Accounts before posts. YouGrow won't schedule a LinkedIn or X post until its account is connected.

Getting help

Ask Vizzy

Vizzy is the assistant inside YouGrow. Ask it "What should I set up first?" and it reads where you are. It drafts things for you, and nothing goes live until you publish it.

Something not working?

Start with Why isn't this working?

For developers

Connecting your app is in the developer docs. They also work as instructions for a coding agent.

Next: Email sending