Email style

Give your emails your logo, colours and fonts. Set it once and every branded email wears it.

About 5 minutes · Admins · Once per brand

Before you start

This unlocks

  • Your look on welcome, invite, newsletter and journey emails
  • The same look on sign-up confirmation and offboarding emails
Add your logo and colours first. Use brand kit fills this page from them, so it can only use what's there.

Start from your brand kit

  1. Open Brand › Email style.
  2. Press Use brand kit. It picks your primary logo and your brand colours.
  3. Read any notes it shows, then check the Preview.
  4. Press Save.

You can also ask Vizzy to suggest a style. It shows as a banner on this page: press Review, check the preview, then Save. Or press Dismiss.

  1. Under Header, choose Colour (your logo and name on a colour) or Image (a full-width banner of your own).
  2. For Colour, pick a Logo or No logo. Add a Company name only if your logo doesn't show it.
  3. Pick a Header colour. Tick Gradient to fade it into Colour 2.
  4. For Image, press Upload a banner and pick a PNG or JPG, up to 1 MB.
  5. Pick a Button colour. Links use it too when it's dark enough to read.
  6. Press Save.

Outlook and Gmail on Android show the header colour alone, with no gradient, so make sure it works by itself.

Pick a theme and fonts

  1. Under Theme, pick a look: Classic, Modern, Editorial or Friendly.
  2. Press Use brand fonts to take your Heading and Body fonts from Brand › Fonts. Or choose a Heading font and Body font yourself.
  3. Switch the preview between As Apple Mail sees it and As Gmail & Outlook.com see it. Those two inboxes show standard fonts instead.
  4. Press Save.

Give one journey its own colours

A journey can have its own header and button colours. Its logo, name and theme stay your brand's.

  1. Open the journey from Journeys and go to its Settings tab.
  2. Under Email style, choose Custom for this journey.
  3. Pick its Header colour and Button colour.
  4. Press Publish. Every email the journey sends from then on uses the new colours.

Check it worked

  • After you save, the page says "Saved. Branded emails use this style from now on."
  • The preview shows your header and button colours.
  • On Home, "Style your emails" is ticked.

If you see this

If you seeWhat to do
"Only admins can change the Email style."Ask an admin on your team to make the change.
"No logos yet"Add a PNG or JPG logo in Brand › Logos, then press Use brand kit again.
"Your primary logo is WebP, which Outlook can't show"Upload a PNG or JPG copy of your logo in Brand › Logos and set it as primary. Then press Use brand kit again.
"No brand fonts yet"In Brand › Fonts, choose a font for Heading and Body. Then press Use brand fonts again.
"isn't available for email yet"Emails can't use that font. Pick the closest one from the Heading font or Body font list.
"The image is over 1 MB"Save the banner smaller, or as a JPG, and upload it again.

Next: Launch and waitlist